For The Life You Choose

People are moving away from the mainstream idea of luxury. The "status badge" in the world of luxury is antiquated. They're no longer letting their things define them, rather, they're opting for enriched experiences. They're defining their own luxury and Jenn-Air is at the forefront of this movement.

We relaunched Jenn-Air, a high-end kitchen appliance brand, with this construct at its core.